SummerIsHere Representative offices United States & Canada Press Newsletter The Croatian Tourist Board`s video ‘Numbers’ and Oscar winner Jirij Menzel`s film about Dubrovnik win prizes at the Tourfilm Festival  
 
The Croatian Tourist Board`s video ‘Numbers’ and Oscar winner Jirij Menzel`s film about Dubrovnik win prizes at the Tourfilm Festival
Held from 6 - 8 October 2010 at the Czech spa Karlovy Vary was one of the most important and the oldest festival of tourism films in Europe, the ‘Tourfilm Festival’. At this event the Croatian Tourist Board`s video ‘Numbers’ won the third prize in the category of commercial tourist offers films and videos. Over 600 films and videos were competing and the video ‘Numbers’ won the third prize among 198 thirty-minute long films.

‘Numbers’ was created for the Croatian Tourist Board by the marketing agency BBDO in 24 languages, in the running of 10, 20 and 30 seconds. The promotion campaign of the Croatian Tourist Board for the domestic and foreign market in which ‘Numbers’ was used got much media attention and awakened interest in Croatia as a new holiday destination, which was one of the goals of this year`s campaign.

‘My Dubrovnik’ is the name of the documentary directed by Czech Oscar winner Jirij Menzel, which also received the third prize at the Tourfilm Festival in the category ‘Television, Documentaries and Publicist Films’.

The international jury of the Tourfilm Festival choose the film ‘My Dubrovnik’ - among many others which were filmed in exotic countries with attractive, adventurous themes and expensive productions - because of a personal approach to the theme and subtle humour.

The famous Czech director who has been visiting Croatia as a tourist and an artist for the past 40 years, filmed the awarded documentary from winter to summer of last year in the historical centre of Dubrovnik for the needs of Croatian television`s Documentary program.

The 30 minute film is Menzel`s first documentary but the people of Dubrovnik also remember him by brilliant direction of theatrical pieces like Shakespeare’s ‘Hamlet’ and Moliere’s ‘Imaginary Invalid’ preformed at the Dubrovnik Summer Festival as well as his films.


The Croatian Tourist Board
www.croatia.hr

The Ministry of Tourism
www.mint.hr
 
 

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